13 January, 2012

Pengguna Facebook Akan Capai 1 Miliar, Indonesia Tergeser ke Urutan 3

Ulasan dari Valentino

Mengawali tahun 2012 saya sempat menulis dua tulisan terkait Facebook dan Google+, dalam tulisan di sini dan di sini, saya cukup yakin bahwa pengguna aktif Facebook saat ini akan tetap bertahan untuk 2 sampai 3 tahun ke depan.  Artinya , saya hanya membicarakan  jumlah user Facebook saat ini yang telah mencapai 800 juta, belum berbicara tentang pertumbuhannya.

Dengan asumsi bahwa 800 juta pengguna Facebook saat ini adalah pengguna aktif seperti yang diporkan secara  resmi oleh Facebook sendiri di sini atau melalui laporan statistik di sini, maka jumlah pengguna Facebook berpotensi untuk mencapai 1 miliar   pada tahun 2012. Asumsi ini ternyata, sejalan dengan apa yang dianalisa di sini, dimana angka tersebut diramalkan akan dicapai pada bulan Agustus 2011 atau pada musim panas nanti.

Alasan adanya peningakatan tersebut tanpaknya cukup masuk akal apabila melihat data dari 2006 hingga pertengahan 2008, dimana Facebook bertumbuh pada tingkat eksponensial, namun data yang lebih baru untuk tahun berikutnya menunjukkan adanya pertumbuhan secara linear.

Facebook Akan Mencapai 1 Miliar User - connect.icrossing.co.uk
Walau di Amerika Serikat dan Inggris pertumbuhan pengguna Facebook dilaporkan cukup rendah, terlebih  lagi selama setahun belakangan ini.  Namun pertumbuhan untuk negara-negara berkembang lainya diyakini akan terus bertumbuh.
Pertumbuhan rendah di Amerika Serikat dan Inggris dapat dimaklumi karena jumlah pengguna Facebook di kedua Negara tersebut hampir mencapai 50% dari populasi penduduk. Di Amerika Serikat mencapai 49% dari jumlah penduduk yang ada, sedangkan di Inggris mencapai 47% dari populasi yang ada.

Sedangkan untuk negara-negara berkebang lainya, khususnya  di India dan Brasil terlihat adanya peningkatan yang cukup significant . Dalam 9 bulan terakhir ini, jumlah pengguna Facebook di Brazil bertumbuh dari 13 juta user menjadi 30 juta. Sedangkan di India, bertumbuh dari 22 juta pengguna menjadi 36 juta.

Jumlah pengguna di India dan Brasil tersebut diyakini akan terus bertubuh bersama negara-negara berkembang lainya. Hal ini cukup masuk akal karena jumlah pengguna Facebook di India saat ini hanya baru mencapai 3% dari populasi penduduknya dan untuk Brasil hanya baru mencapai 16%.
Fakta di kedua negara inilah sangat jelas akan memberikan kontribuasi untuk pertumbuhan Facebook selanjutnya hinga mencapai angka 1 miliar pengguna di tahun 2012.  Bahkan untuk statistik  per 1 Januari 2012 disini , dilaporkan jumlah pengguna Facebook Indonesia yang selama ini bertahan lama pada posisi ke 2 setelah Amerika Serikat, saat ini telah digeser oleh India dengan jumlah pengguna sebanyak 41,858,380 .

Bagaimana dengan Indonesia ? Ternyata mengalami peningkatan yang cukup tinggi yaitu sebanyak 6,8 juta pengguna. 35 juta pengguna pada bulan April 2011 seperti dilaporkan  di sini naik menjadi 41.777.240  pengguna per 1 Januari 2012 seperti dilaporkan di sini. Jumlah ini diyakini akan terus meningkat mengingat jumlah pengguna smartphone yang juga meningkat dari waktu ke waktu, serta komposisi pengguna Facebook Indonesia yang masih didominasi usia 18 sampai 24 tahun.

Sumber : Kompasiana.Com


  1. Wow facebook hebat juga ya..
    itu sudah termasuk klonengannya nggak ya ? haha
    sepertinya jejaring sosial lokal akan semakin terdesak

    1. Mungkin juga sob... Tapi yang lain gak bakal tinggal diam kan..?

  2. jika user sampai segitu,
    kira-kira pendapatan facebook seberapa yach :))

    hebat.. tapi sayang, bukan orang indonesia :)

    maju terus Indonesia.

    1. Pastinya gede banget dong hehehe....
      Iya nih sayang bukan orang Indonesia, mungkin top google yang akan menyaingi Facebook ??

  3. facebook..fenomenal. google+ seharusnya bercermin padanya

    1. Kesuksesan Facebook memang seharusnya memberi inspirasi kepada kompetitor ya Om.. Trims kunjungannya..

  4. Using any social media sites like facebook needs responsible users.

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